More Consumers Turn to OTC for Acne Care

Consumers want to put their best face forward. Demand for OTC acne treatments jumped nearly
18% during the past year, according to IRI. Here are the top 20 acne products in grocery, mass market, military
and select club and dollar retailers for the 52 weeks ended Jan. 1, 2023.

Current

% Change vs YA

Current

% Change
vs YA

Current

Change
vs YA

Private Label

$177,937,666

46.4%

22,799,358

15.1%

$7.80

27.2%

Neutrogena

$143,644,065

-4.0%

18,438,150

-10.6%

$7.79

7.5%

Differin

$65,031,509

-9.7%

3,575,667

-16.8%

$18.19

8.5%

Panoxyl

$57,645,670

27.3%

5,801,545

27.8%

$9.94

-0.4%

Cerave

$54,489,377

117.6%

3,774,287

98.3%

$14.44

9.8%

Clearasil

$33,717,887

-6.6%

3,949,825

-13.4%

$8.54

7.9%

Clean & Clear

$31,429,535

-24.3%

4,982,749

-27.2%

$6.31

3.9%

Starface

$27,901,147

179.0%

2,292,467

189.9%

$12.17

-3.8%

La Roche-Posay

$23,096,850

40.1%

1,021,337

35.7%

$22.61

3.3%

St. Ives

$18,462,385

-4.0%

3,593,309

-15.2%

$5.14

13.1%

Aveeno

$17,050,459

-12.9%

1,735,121

-21.3%

$9.83

10.7%

Proactiv

$15,090,212

51.2%

493,217

47.4%

$30.60

2.6%

Acne Treatments

$808,620,564

17.9%

94,318,890

3.9%

$8.57

13.5%