circana records rise in skin care, hand & body lotion sales

Sales are total US multi-outlet (supermarkets, drugstores, mass market retailers, military commissaries and select club and dollar retail chains) for the 52 weeks ended Feb. 26, 2023, according to Chicago-based research firm Circana (@WeAreCircana).

Product Categories

Dollar Sales

Unit Sales

Price per Unit

Current

% Change
vs YA

Current

% Change
vs YA

Current

Change
vs YA

Skin Care

$5,048,609,936

7.5%

526,060,163

-1.4%

$9.60

9.0%

Facial Cleansers

$1,754,217,800

7.8%

258,949,088

-3.9%

$6.77

12.2%

Facial Anti-Aging

$1,130,897,325

-5.0%

65,739,606

-5.6%

$17.20

0.6%

Facial Moisturizers

$1,099,611,936

15.6%

78,496,932

6.7%

$14.01

8.3%

Acne Treatments

$840,034,484

20.3%

96,441,812

5.7%

$8.71

13.8%

Depilatories

$160,579,625

-1.9%

21,079,802

-7.8%

$7.62

6.4%

Fade/Bleach

$62,093,073

-3.7%

5,306,742

-18.4%

$11.70

18.0%

Body Anti-Aging

$1,175,694

61.0%

46,182

237.9%

$25.46

-52.4%

Hand & Body Lotion

$2,630,721,616

8.3%

358,110,667

-3.0%

$7.35

11.6%

Source: Circana OmniMarket Total Store View